I’m a New York City based Industrial Designer born and raised in the Greater Toronto Area. With a diverse upbringing, being an empathetic designer is at the core of my practice.
As an industrial designer I believe in executing great looking, innovative products through user centred design. I approach every project with the purpose of creating products both meaningfully unique and truly innovative. This approach allows me to design products that offer quantifiable value to the end user and always ensure an improved user experience is created. When designing I believe form follows fiction. Fiction, not as the implausible, but as the reality of the end user. The form of a product tells a story and carries an emotion with it while intuitively describing the function and intended use of the product.
Outside of design, I’m a passionate cyclist, spending my free time racing and training with my team in and around the Tri-State area.